Amazon’s AI-powered Alexa+ gets new personality options
Amazon introduced three new personality styles for Alexa+: Brief, Chill, and Sweet, altering the AI's tone and response mannerisms.Summary
Amazon is rolling out a new feature for its AI assistant, Alexa+, allowing users to select from three new personality styles: Brief, Chill, and Sweet. These styles modify Alexa's tone; Brief offers short, direct responses, Chill provides laid-back answers, and Sweet delivers warmer, more enthusiastic encouragement. Amazon built these styles based on five personality dimensions: expressiveness, emotional openness, formality, directness, and humor. This move follows user preference for controlling AI personality, as seen with OpenAI's ChatGPT features, though it comes amid concerns about AI dependency and mental health impacts from overly affirming models. Users can change Alexa's style via voice command or through the Alexa app settings, with Amazon confirming more styles are planned for the future.
(Source：TechCrunch)