So, we’re getting Prada Meta AI glasses, right?

Speculation is mounting that Meta is preparing to launch Prada-branded Meta AI glasses following Mark Zuckerberg and his wife Priscilla's attendance at Prada’s Fall/Winter 2026 Fashion Week show, where Zuckerberg was seen with Lorenzo Bertelli, Prada’s Chief Merchandising Officer. This follows a CNBC report last summer suggesting Prada AI glasses were in development, though Meta has not officially announced a deal. Meta has been collaborating with EssilorLuxottica, the maker of Ray-Ban and Oakley glasses, which recently reported selling over 7 million AI glasses in 2025. A potential partnership with Prada, whose eyewear licensing deal with EssilorLuxottica was recently extended, could give Meta a foothold in the high-fashion market. However, the development comes amid growing consumer backlash against surveillance devices, which may cause Meta to reconsider including facial recognition features in future iterations of its AI glasses.

(Source：TechCrunch)