After unveiling ridiculously expensive AR glasses, Snap’s stock takes a dive
TechCrunch
Snap’s stock dropped over 5% following the announcement of its $2,200 AR glasses, raising concerns over their high price and market viability.Summary
Snap shares fell significantly, dropping more than 5% after the company introduced its new AR glasses, "Specs," priced at approximately $2,200. Investors and industry analysts are skeptical about the product's profitability, given that Snap's primary user base consists of teenagers who may find the cost prohibitive. CEO Evan Spiegel defended the pricing, comparing the device to a high-end computer and positioning it as a unique middle ground between lightweight smart glasses and expensive, bulky headsets like the Apple Vision Pro.
(Source：TechCrunch)