Adobe is going all in on agentic AI

At its Max conference in Miami, Florida, Adobe announced a broad push into agentic AI across its Creative Cloud products. Local Model Context Protocol (MCP) integrations were previewed, allowing third-party AI agents from providers such as OpenAI, Google, and Anthropic to work directly in Photoshop, Illustrator, Premiere, and After Effects, editing native project files while keeping layers, vectors, bins, and sequences editable for manual refinement; a private beta is planned for early 2027. Adobe also previewed "always-on" agents that continuously handle recurring background tasks like organizing assets, running quality checks, or preparing content, with users reviewing plans and approving outcomes; these will come to Firefly AI Assistant first, though no launch date was given. The Firefly AI Assistant beta gains a Plan Mode for reviewing and approving agent plans, a Model Selector for choosing or auto-selecting AI models, Firefly Boards integration, and customizable brand preferences applied across projects. The creative agent, already embedded in Premiere, Photoshop, Illustrator, InDesign, After Effects, and Frame.io, now expands into video editing with masked subject tracking and sequence-wide color and exposure adjustments in Premiere, plus conversational editing in the Premiere mobile app. This aligns with creativity head David Wadhwani's April statement that the creative agent will eventually surface "in virtually everything we develop."

(Source：The Verge)