Siri AI could come with a paywall for power users

TechCrunch
Apple's upcoming Siri AI upgrade may include paywalled options via iCloud+ for power users who require additional computing power.

Summary

During his final earnings call as Apple CEO, Tim Cook revealed that the long-awaited Siri AI upgrade might feature paywalled limits for heavy users. Apple envisions allowing users to purchase additional computing capacity for Siri AI through expanded iCloud+ subscriptions, mirroring monetization models used by competitors like OpenAI and Anthropic. This announcement comes as leadership transitions to John Ternus at a critical time involving AI catch-up efforts, reliance on Google's Gemini, and hardware supply chain pressures driven by industry-wide RAM shortages.

(Source:TechCrunch)