Why your Amazon order confirmation emails have become so unhelpful

Amazon has recently altered its order confirmation and delivery update emails, replacing specific product names and thumbnails with generic categories like "Beauty item" or "Hardware item." Customers must now visit the Amazon app or website to see what they actually purchased. While Amazon states this change is designed to direct users to consolidated app features and enhance privacy, industry analysts suggest it is a strategic move to combat "the DoorDash problem." By withholding detailed purchase data from emails, Amazon aims to prevent external AI shopping assistants, such as those from Google, from scraping user data and to ensure customers continue visiting its own platform directly.

(Source：The Verge)