OpenAI rolls out new business profiles, making ChatGPT just a little bit more like Google
OpenAI launched a beta Business Hub letting companies create verified profiles and business agents within ChatGPT, mirroring Google's search features.Summary
OpenAI is launching a beta Business Hub that lets companies create verified business profiles within ChatGPT, similar to profiles offered by Google and other search engines. Eligible businesses can also build specialized agents that answer ChatGPT users' questions about their products, and they gain access to limited analytics such as profile views, business mentions, and website clicks. Companies must complete a formal verification process, though OpenAI did not detail it; VP of Monetization Benji Shomair said multiple verification methods are used across markets and business types. The move follows OpenAI's earlier, ultimately retired attempt to make ChatGPT a direct e-commerce hub with a commission-based checkout system. OpenAI says this is an early step toward bringing businesses more deeply into ChatGPT, though it remains to be seen whether the initiative fares better than the e-commerce effort.
(Source：TechCrunch)